Social Augmented Reality: Communicating Via Cultural Heritage

Social communication around art and cultural heritage objects occurs mostly on location in the museums between in-group acquaintances. Such discussions are often brief as competing array of displays time constraints propel social arrangement groups visitors forward to next object. Discussions more than not fleeting superficial, rarely expand beyond boundary group. We postulate that interactivity afforded by augmented reality allows inspection projected onto real environment users can be a better experience terms depth viewing. developed mobile application multiuser interaction propose occur replicated, such expanded in-groups. conducted hypotheses testing across 10 30 participants investigate if aspects facilitated or impeded perceived realism artificiality explore which features AR important for communication. The research aims understand how would work when co-viewing objects. results have implications necessitating cross-border cross-cultural exchanges an increasingly virtually connected world.